Personal Brand: Maximizing Personal Impact


Personal Branding — is designed as an exploration of the type of impact each of us wants to have in life and at work. Students will consider and define their influence,  learn skills for success, and how to create those circumstances.

  • Visa Card
  • MasterCard
  • American Express
  • Discover Card
  • PayPal


Course Outline:

Session One: Course Overview

Session Two: Importance of a Personal Brand

Session Three: Your Brand Approach to Others

Session Four: Looking at the Outside

Session Five: Looking at the Inside

Session Six: Setting Goals

Session Seven: Networking for Success

Session Eight: Communication Strategies

Session Nine: Building Your Credibility

Session Ten: Brand You

Session Eleven: Living Your Brand

Session Twelve: Managing Your Social Media Presence

Session Thirteen: Having Influence

Session Fourteen: Dealing with Challenging People

Session Fifteen: Presentations and Meetings

Recommended Reading List

Post-Course Assessment

Personal Action Plan